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Tag: Author Platform
The Importance of Author Branding
It is sometimes difficult for authors to realize that successful authors don’t simply promote books, they are promoting a brand. It is the brand that they then use to promote books and other offerings.
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How to Build an Author Platform
In a previous post, I answered the common question, ‘What is an Author Platform?’, and to some extent why a writer needs one. This post will discuss the ‘HOW’. I will talk about first steps and some of the tools that can help you along this path, it’s an amazing journey, and often the difference between writing and being able to make a living writing.
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What is an Author Platform?
Whether you are publishing traditionally, or independently, an Author Platform is massively important in today’s market. Since the majority of books are now sold online, it is more important than ever to have a presence in places that your customers hang out. So how do you do that?
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